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On IPOeve, the Twitter Buzz doesn’t look Good
If you believe the trends, the speculations, and the odd lack of true hype surrounding the Twitter IPO, you’ll probably be asking yourself if this is going to be more like Facebook or more like Zynga....
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Thumbs Up or Down? Facebook is Killing the Thumb.
The iconic thumb is dead (well, dying at least). Facebook has removed the thumb from most of their standard like and share buttons, replaced by the Facebook logo itself. This is a smart move. The...
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Facebook Ads and the Internet Sales 20 Group
Next week, I’ll be discussing Facebook advertising at the Internet Sales 20 Group in Los Angeles. Even before traveling to the event itself, I’ve already received a couple of questions about the topic...
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Good and Bad Examples of Social Media Image Marketing
If you’re reading this, you’re probably failing at social media image marketing. That’s not me being cynical. By examining dozens of business social media presences every week, I get to see what so...
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Six Ways You Can Use LinkedIn to Turbo-Charge Prospecting
You already know that LinkedIn has become a solid, go-to resource for researching companies and getting good background information on business execs. But it’s also a prospecting tool, and a more...
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Twitter and Bing Stay in Bed Together
It’s not that we expected any different. It’s just good to know that it’s still alive and well. The two second choices in their respective niches have continued their firehose relationship to help...
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Top Brands and How They Use Twitter
Twitter often gets the shaft from a certain type of large company. Those who believe it is too frivolous, spammy, or noisy may avoid it as a marketing tool and simply use it for defense when bad...
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Twitter Considers Overpricing IPO
Good news came a week and a half ago when Twitter said they were wanting to be in the $17-$20 range to start their IPO. That didn’t last. Whether it’s their ego, poor advice, or ego fueled by poor...
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Google+ Killed iGoogle
There’s a story in the Washington Post that blames the death of iGoogle, the personalized homepage that Google created but didn’t really tell anyone about, on social media in general. It mentions...
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As a Paid Service, Google Helpouts Better Deliver
Real help from real people in real time… often for a price. The concept of Google Helpouts is this – you need help and you may be willing to pay for it. You might need some assistance with a dish...
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On IPOeve, the Twitter Buzz doesn’t look Good
If you believe the trends, the speculations, and the odd lack of true hype surrounding the Twitter IPO, you’ll probably be asking yourself if this is going to be more like Facebook or more like Zynga....
View ArticleClik here to view.
LinkedIn SEO: Increase the visibility of your business profile
LinkedIn was created for business persons to communicate with each other. You can improve the SEO (Search Engine Optimization) of your profile so that you are more likely to appear on the Google...
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Twitter Considers Overpricing IPO
Good news came a week and a half ago when Twitter said they were wanting to be in the $17-$20 range to start their IPO. That didn’t last. Whether it’s their ego, poor advice, or ego fueled by poor...
View ArticleClik here to view.
Google+ Killed iGoogle
There’s a story in the Washington Post that blames the death of iGoogle, the personalized homepage that Google created but didn’t really tell anyone about, on social media in general. It mentions...
View ArticleClik here to view.
As a Paid Service, Google Helpouts Better Deliver
Real help from real people in real time… often for a price. The concept of Google Helpouts is this – you need help and you may be willing to pay for it. You might need some assistance with a dish...
View ArticleClik here to view.
On IPOeve, the Twitter Buzz doesn’t look Good
If you believe the trends, the speculations, and the odd lack of true hype surrounding the Twitter IPO, you’ll probably be asking yourself if this is going to be more like Facebook or more like Zynga....
View ArticleClik here to view.
Google +Post Ads Take the Social Network Out Onto the Web
The next age of advertising is right around the corner. With Google’s announcement of +Post ads, we now have a venue through which to advertise and garner true interaction from people as they surf the...
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Twitter’s “Block” Might Not Work
The idea of a “block” function is easy enough to understand and it is one that every Long Island social media agency can detail. Once you block someone – not only on social media but instant...
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Facebook & 3 Concerns With Video Ads
As it seems, Facebook is climbing onboard the video ad boat and it is a move that is actually very fitting. With such a large audience to consider with this particular website, it was only a matter of...
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5 Facebook Contests That Increase Holiday Engagement
There’s no better time than the holiday season to give back to your fans and add a theme to your Facebook content. Closing out 2013 by using Facebook to show off your brand’s personality, offer...
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